Social News

You write the caption, choose the photo, publish the post, add a string of hashtags, and then wait. A few likes come in. Maybe a comment. Maybe nothing useful at all. For a lot of small business owners, hashtags feel like one of those tasks you're supposed to do without ever getting a straight answer on how to use them well. That frustration usually comes from treating hashtags like decoration. They aren't. They work best when you use them to classify content, reach a defined